X number of people are watching this: How good is this fakery?

So Netmeds was recently caught cheating with its ‘X number of people are watching this page’ widget.

Essentially it is a random function (multiplied by 10).

Pretty much, 99% of sites using this technique are running a similar fake algo - all in the name of social proof (and largely, growth hacking).

What’s your take on such “fakery”? Would you still run this? Or stay honest?

Image credit: reddit

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