Why are products for older people so ugly?

…there’s a common perception that people of a certain age simply can’t or don’t want to learn about new technologies. There is only a kind-of, sort-of, not-really kernel of scientific truth to this. Zelinski, a specialist in neuroscience and cognition, says aging causes changes to the medial temporal lobe—the part of the brain associated with new learning. And your white matter, or myelin, which helps speed the transmission of information from one brain cell to another, is going to get funky, she says. “People just need longer … they need more exposure to something to learn how to use it. It’s not that they completely lose the ability to learn.

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