Tata Nano: sold only 1 unit in 9 months

“Tata Motors has not produced a single unit of its entry-level car Nano in the first nine months of 2019 but sold just one unit in February in the domestic market although it is yet to officially announce that the model has been discontinued.”

Tata Motors isn’t announcing the decision to shut down the Nano unit, even though it is evident that the company has no plans to continue.


Why would they not just shut it down? Why bring shame to the brand? Just because Nano has been very close to Ratan Tata’s heart?